Top 7 Digital Marketing Training Institutes in Kanpur 2019

The number of internet users is multiplying as you read this piece. Even in India, the usage of internet has penetrated the majority of the urban as well as rural areas. These days, the internet has become an indispensable part of our lives. Social media has witnessed a paradigm shift over the years thus boosting the prospects of digital marketing. A lot of popular brands are successfully growing their business through digital marketing.

The reason for this popularity is the fact that digital marketing is very cost effective and helps the brands in quickly reaching to a wide audience to sell their services and products. It enables them to create a big impact within a small budget. With that being said, the competition in the market has also increased. Each business wants to showcase their brand to the audience, and so they look for talented professionals that can help them achieve their targets.

Marketing plays an important role in the product cycle which is why digital marketing is here to stay. According to statistics, 10% of the revenue generated by the brands come via digital marketing. This means that those who have done digital marketing courses are highly in demand because of the industry that thrives on SEO, content marketing, SMM, and the likes.

This opens up a lot of opportunities for aspirants who might be interested in making a career out of digital marketing. Moreover, digital marketing is an ever-evolving field, and it will be excellent for those who like challenges. There are several fields in digital marketing that you can choose based on your skill set and area of interest.

How to Evaluate a Digital Marketing Training Institutes

Since digital marketing is very much in demand, there are a lot of Digital Marketing Training Institute that have started providing courses for it. With so many overwhelming options, one must diligently choose the best training institute based on the factors mentioned below.

  • Faculty: Before enrolling yourself for the course, you must check the faculty and their qualifications. Many times institute hire digital marketers to teach their students so that they can get comprehensive knowledge about the industry.
  • Course curriculum: Digital Marketing is a dynamic field, and things are always changing in the digital world. A good course curriculum is thorough and up to date with the latest updates in the industry. Therefore, you can factor it in a while choosing the best digital marketing training institute.
  • Certifications: The certifications offered by the institute matter. Your recruiter will judge you based on the certification that you have in digital marketing. For instance, some institutes offer Google certificates in Adsense and the like which are renowned in the industry. It is also important to check what certifications the institutes hold. While seeking jobs, the interviewers will pay attention to the course that you have done. If it’s from an institute that is affiliated to reputed names in the digital industry, then it is better for you.
  • Duration: Digital marketing courses are available in many ways. Some courses are covered within a month while others have a duration of 6 months. It is advisable to go for courses that are thorough and long enough to cover all the important aspects of digital marketing.
  • Online or offline: You can choose the perfect course based on your needs. You can go for digital marketing institutes that provide online training or opt for offline courses. Depending upon how much time you can dedicate to the studies, you can make your decision.
  • Fee structure: The fee structure is an essential factor. You should check your budget and requirements and compare the different institutes before you finalize one option.    
  • Job assistance: Apart from your training, it is essential to go for an institute that provides job assistance once the course is over. You can check the placement tie-ups that the institute might have and their previous records to evaluate it.

Why Choose Kanpur as a Digital Marketing Learning Destination

There are a lot of institute in Kanpur that provide digital marketing training. Kanpur is one of the famous cities of Uttar Pradesh known for its upcoming institutes that offer quality education and training. It is a laid-back city with good transportation facility and low cost of living that makes it a good learning destination.

There are various accommodation options available for students. A lot of institutes in Kanpur that teach digital marketing have industry tie-ups that make it easy for the students to get a job. Thus, if you are considering to go for a course in digital marketing, then Kanpur is a good choice.

Classroom Training Vs Online Training

Students often get confused when they have to choose between an online and offline course. Each type has its pros and cons, and they should make a choice depending on their needs. The following list will help you make a better decision.

  • Classroom Training Pros
    • Can clarify all doubts at the moment
    • Good study environment
    • Face to Face interaction
  • Classroom Training Cons
    • Have to conform to the speed of the class
    • Have to travel to attend the class
    • Have to stick to the schedule
  • Online Training Pros
    • Can save the travel time
    • Flexibility of schedule
    • Can learn from anywhere
  • Online Training Cons
    • Difficulty to focus at home
    • No face to face communication with peers and trainers
    • Lack of motivation

Top 7 Digital Marketing Training Institutes in Kanpur 2019 

First Digital Marketing Training Institute in Kanpur :

Rank Keywords, Kanpur

Rank Keywords, Kanpur is one of the leading institutes in digital marketing in Kanpur. The institute has both online and offline courses available, and the batches are during the weekdays. It was founded in the year 2016 and has been providing excellent placement support for its students. It is founded by Abhishek Bhadouria who is a digital marketing expert and has an impeccable knowledge of Google Ads. The institute is a premier Google partner.

Course Curriculum

The curriculum of the digital marketing course is prepared by industry experts. The institute offers a micro-batch size for better student engagement. It also provides 100% placement assistance to its students. The course curriculum is divided into seven different modules that cover the following topics; Search Engine Optimization, Social Media Marketing, Website Development, Search Engine Marketing, Email Marketing, Earning with Digital Marketing and Video and Content Marketing. The students get certifications from Google, Facebook and four other certifications. The case studies, quizzes, and exams are specially constructed to impart thorough knowledge to the students.

Faculty

The trainers are digital marketing experts like Abhishek Bhadauriya and Khushboo Nangalia. Abhishek is the founder and an expert in Google Ads whereas Khushboo is the Growth Strategist as well as an entrepreneur. Shivam Arora is a social media expert. Apart from regular classes for digital marketing training, this institute also provides corporate training for professionals.

Contact Details

  • Email: info@rankkeywords.com
  • Phone: +91 8299115093
  • Address: Corporate Office: White Building, PSIT, Bhauti Kanpur, Uttar Pradesh 209305
  • Website: https://rankkeywords.in/

Differentiator Factor

There are a lot of reasons that differentiates Rank Keywords from the rest of the digital marketing institutes in Kanpur. It has been founded by digital marketers who are experts in the industry. The trainers are also well experienced and are entrepreneurs who have been implementing the strategies themselves to grow their business.

Moreover, the institute provides hands-on experience with 10+ projects and a discussion forum that is available round the clock. They also give digital marketing tools and books that are worth 50000. All the trainers are Google certified, and students can get jobs from Rs. 5 lakhs to Rs. 15 lakhs after successful completion of the digital marketing course. The comprehensive resources such as the webinars, video tutorials and online library help the students in thoroughly understanding the subject.

Second Digital Marketing Training Institute in Kanpur :

Digital Expert, Kanpur

Digital Expert, Kanpur was founded with an intention to train candidates who want good jobs in digital marketing. It focuses on developing the required skills in candidates that makes them competent to start a successful career. The institute offers programs like brain mapping, campus training and capsule classes. It also provides all the required resources and training materials that students can benefit from. They have a team of qualified trainers who ensure that each student gets personal attention and meet his/her career goals.

Course Curriculum

The duration of the Digital Marketing Course is 60 days, and it covers the fundamental as well as core objectives of marketing. Students are taught about the significance of digital marketing. The course aims to impart in-depth knowledge of the marketing procedure. Students are taught about the meaning of visibility and its various dimensions. The course also covers aspects like lead generation, the importance of retention in digital marketing and the like. Apart from this, they are trained in SEO, SMM, SEM, SMO, PPC and SEA. The intensive training includes lectures from industry experts. Students are provided with all the support and resources that help them become job ready.

Faculty

All the trainers in Digital Expert have about a decade of experience in the industry. They provide technical skills to the students thus helping them shape a successful career in the field of digital marketing. They also provide a Global training quality for their students.

Contact Details

  • Email: info@digitalexpert.co
  • Phone: 077538 74442
  • Address: 117/N/52, Kakadav Road, Opposite Suraj Nursing Home, Ambedkar Nagar, Navin Nagar, Kakadeo, Kanpur, Uttar Pradesh 208025
  • Website: http://www.digitalexpert.co/

Differentiator Factor

The institute has trainers who have industry experience of more than 10 years. They provide certifications of national as well as international level. The institute is famous for its Digital Marketing shows that helps the mainstream markets as well as business owners to understand the aspects of digital marketing.

Third Digital Marketing Training Institute in Kanpur :

WebGanges Edutech

WebGanges Edutech was founded in 2010 and provides specialized training to students on different technologies. The digital marketing institute aims to not only train the students but to groom them into a professional. They have a world-class infrastructure with ample resources for the students that augment learning. Students are also provided with round the clock support.

Course Curriculum

The Master in Digital Marketing is a course that is specially designed to help the students in learning all the aspects of digital marketing. The combo training course includes individual courses for SMO, SEO, SEM and Google Analytics. The course also prepares the students for learning various optimisation techniques, PPC, Google Adwords, and social media marketing principles. The curriculum is designed such that it takes the student from the primary level to the highest level.

Faculty

The faculty at WebGanges Edutech is a group of industry experts who have experience of several years in the field. They provide both theoretical as well as practical training to the students. Students are taught in a complete training and development setup. All the trainers are highly skilled and are also Microsoft certified. They focus on giving personal attention that helps the students in grasping concepts quickly. The trainers continuously provide the necessary mentoring, guiding, counselling, and coaching to the students.

Contact Details

  • Email: webganges@hotmail.com
  • Phone: 070841 85185
  • Address: 38/10, Near Dubey Traders, Gandhi Gram, Kanpur, Uttar Pradesh 208007
  • Website: http://webgangesedu.com/

Differentiator Factor

WebGanges Edutech provides on-demand courses for aspirants. They also have on-going placement support for the students. The skilled professionals offer live projects to all the trainees that implement practical knowledge. They also have a designated lab for soft skills training that helps students while starting their career. Moreover, special guest lectures are arranged wherein the industry experts and famous personalities address the students. This helps the trainees in gaining essential insights about the various aspects of the profession.

Forth Digital Marketing Training Institute in Kanpur :

Arena Animation

Arena Animation, Kanpur was founded with the intention of catering to students with creative instincts. It has a techno-creative environment that is very conducive for learning. The digital marketing training institute thrives on creating professionals who can meet the industry demands. It also provides the necessary placement support to the students with its industry tie-ups with leading companies.

Course Curriculum

The digital marketing course is of 10 months and is divided into two semesters. It focuses on teaching the students about managing digital campaigns, analysing data and growing the revenue of brands and companies. Upon successful completion of this course, students can take up career options like Digital Marketing Executive, Social Media Analyst, Freelance Digital Marketer, Content Marketing Executive and the like.

Faculty

The training faculty at Arena Animation is a group of skilled professionals who have years of relevant industry experience. They teach the students to generate leads, attract customers, drive sales and aggregate audience on social media. They help students in developing the skills to devise digital marketing campaigns with the use of tools such as mobile marketing, YouTube marketing, AdWords and web analytics. The holistic training provided by them helps students in starting their career successfully. Moreover, the faculty provides round the clock support to its students and are assisted with all their queries.

Contact Details

  • Email: info@arenaanimationkanpur.in
  • Phone: +91-9889022442
  • Address: 33 TO 36, Ground Floor, 128, Clyde House, The Mall, Opp. Heer Palace Cinema, Kanpur, Uttar Pradesh
  • Website: http://arenaanimationkanpur.in

Differentiator Factor

The institute offers the students access to Creaosouls. It is a platform that enables the students to share their creative portfolio with the world, find job opportunities, get feedback from the experts, and get hired. Students are also provided with instant student loans for the courses. All students are provided with 100% placement support that helps them get good jobs. Arena Animation provides its students with access to Onlinevarsity which is an exclusive web portal that enhances the classroom learning experience.

Fifth Digital Marketing Training Institute in Kanpur :

NDMIT-National Digital Marketing Institutes & Training, Kanpur

NDMIT was established in 2016 and is one of the best digital marketing training institutes. It was founded by Mr Rahul Pandey and Mr Shahbaz Hassan. Thus far, the institution has successfully trained over 500 students along with placement support. They ensure to maintain a professional and innovational learning approach. They provide comprehensive training to the students with corporate personality development program and live practical sessions. 

Course Curriculum

The Digital Marketing Certificate Course is divided into three parts Starter, Advance and Specialization. Starter covers topics such as Introduction to digital marketing, online media marketing, lead generation and conversion optimisation. The Advance includes topics like Email Marketing, Affiliate and Adsense Marketing, Google Adwords and PPC Advertising and the like. Specialize makes the students become experts in one core subject like Search Engine Optimization or Social Media Marketing. The curriculum is designed such that it gives a complete and step-by-step learning experience to its students.

Faculty

All the trainers are skilled professionals with several years of industry experience. They assist the students with all their endeavours and teach the course step-by-step. The flexible training sessions provided by the trainers help students in learning at their own convenience. The trainers believe in making the students understand the in-depth aspects of digital marketing so they can start their career successfully.

Contact Details

  • Email: info@ndmit.com
  • Phone: 098113 35081
  • Address: Office no. 310, Third Floor, Second Phase, City-centre Building, 63/2,
  • The Mall, Uttar Pradesh 208001
  • Website: http://ndmit.com/

Differentiator Factor

NDMIT is a digital marketing institute that is passionate about digital marketing. They believe in inspiring the students to do their best and assist them in the process. Their course has more than 16 modules, and students are provided with skill-based job placement. Students are also given 9 digital marketing certificates that can help them start their career. Moreover, they are given 24*7 support for all doubts and queries. It is a good institute for those who are interested in digital marketing.

Sixth Digital Marketing Training Institute in Kanpur :

THE NEXT INTERFACE TECHNOLOGIES

The Next Interface Technologies was founded in 2010 and has been providing reliable business support as well as services to clients. The company encourages values such as innovation and passion for technology. They also offer digital marketing training to students. All their trainers are professionals from the relevant industry who impart knowledge to the students.

Course Curriculum

The course covers SEO training. Students are taught with the various aspects of SEO such as getting indexed, search engine algorithms, preventing crawling, increasing the prominence and search engine marketing overview. Students are also given valuable information about white hat SEO techniques and black hat SEO. During the tenure of the course, students are taught about the best practices to improve the ranking of the website. They are encouraged to understand the concepts so that they can apply them in real life scenarios.

Faculty

The trainers at The Next Interface Technologies have vast industry experience. They teach students with the objective of getting them placed in the top companies. The learning module is job oriented and ensures that students benefit the most out of it. Students can always reach out to the faculty in case of any difficulty or when they need support. Moreover, the trainers work with top companies and share their experiences with students.

Contact Details

  • Address: 117/N/54, Second floor, Kakadeo Main Road, Near Suraj Hospital, Kanpur, Uttar Pradesh 208025
  • Phone: 083031 86329
  • Website: www.thenextinterface.com

Differentiator Factor

The institute offers advanced training in SEO. It provides the students with practical training along with live projects. The assignments given to students meet the industry standards. The Next Interface Technologies has conducted more than 100 workshops on SEO. The courses are designed by experts in the industry to help students. The institute also provides internship wherein the students can work on live projects and learn from best-certified trainers.

Seventh Digital Marketing Training Institute in Kanpur :

High Pro Soft

High Pro soft is a leading SEO company in Kanpur that also provides training for SEO. Their mission is to work along the continents and to continue excelling in their ventures. Apart from providing services to businesses, they also offer training to students related to search engine optimisation. High Pro Soft provides its students with practical training from industry professionals.

 Course Curriculum

The digital marketing course at High Pro Soft offers an advance and corporate SEO training programs. The course is designed for industry professionals as well as students. It focuses on aspects of SEO and how to optimise the websites for SEO. The course will cover topics like keyword choices, metadata, content management, Google Analytics, Search Engine Submission, Adwords, PPC campaigns, and other useful SEO concepts. The objective of the course is to impart knowledge to the students related to SEO and its details. Topics like Social media optimisation, on-page optimisation techniques and off-page optimisation techniques are covered in the course.

Faculty

The trainers at the institute are experts in their fields. They teach all the essential concepts to students to help them in becoming competent. With the constant support of the trainers and excellent resources, students can start their professional life. The trainers at High Pro Soft have a rich experience of training. They train students both theoretically and practically. Live projects help students in gaining a better understanding of the topics.

Contact Details

  • Address: Near Crossing No.-9, Opposite SBI Bank, Sharda Nagar Kakadeo Kanpur
  • Email: highprosoftindia@gmail.com
  • Phone: +91-9369094406, +91-8601017712
  • Website: http://www.highprosoft.net

Differentiator Factor

The institute ensures that students will learn the in-depth concepts of SEO. With the help of the knowledge gained in the institute, they can learn to optimize the sites and get top rankings in the search engine. Students will also learn about the latest Google algorithm and how to optimize the website accordingly. The institute helps students in getting the technical expertise and start their careers successfully.

Conclusion

Thus, there are a lot of good digital marketing institutes in Kanpur that you can join to take the first step for a successful career. You may visit their official websites to gain a deeper understanding of what they offer. Based on the facilities and training coupled with your specific requirements, you can choose the ideal institute for yourself.

Note that even though we have listed down the institutes for you, you should do thorough research for each one of them. This is because taking up a course will need you to invest your time in it and you should get the proportionate returns from it. You can finalize on an institute based on their reputation and by carefully assessing all their offerings.

Digital Marketing as a Career

We live in the age of the internet, and everything is online these days. Most of the businesses have started promoting and marketing themselves in the digital space. To meet their business goals and to effectively reach out to the target audience, they need talented professionals in their firms. This is why digital marketing as a career is becoming very popular. A lot of digital marketing training is being provided to meet this requirement.

In the beginning, you might have to take up the available jobs to gain some valuable experience in the domain. With time, you will be able to do exceptionally well in this field as the demand is continuously increasing. You can go on to make good money in this field as the market is very competitive and respects talented individuals. You can have a freelancing career or can take up full-time jobs.

Jobs in Digital Marketing

After completing your course in digital marketing, you can get hired for the following type of job roles based on your interest as well as skills.

  • Analytics Manager
  • Digital Account Manager
  • Content Manager
  • Ecommerce Manager
  • Copywriter
  • Social Media Manager
  • PPC Search Manager
  • Email Marketer
  • Converter Rate Manager
  • SEO Executive
  • Search Engine Marketer

Thus, after doing the course from digital marketing institute in Kanpur, you can kickstart your career in the dynamic field of digital marketing and craft a successful career for yourself.

Degree Courses in Digital Marketing

  • Indian Colleges: If you are looking for digital marketing degree in India, then you can opt for a BBA in Digital Marketing that is for 3 years. Colleges  Rama University, Kanpur offers a bachelors program that can help you start your career in digital marketing. You can also do a 12 week Master in digital marketing program from Internet and Mobile Research Institute, Kanpur. The program will help you in gaining unique and practical experience in the field. 
  • Study Abroad: If you wish to go abroad for digital marketing training, then you should opt for MA, i.e., Master of Arts, MBA, i.e. Master of Business Administration and MSc, i.e. Master of Science. You can choose the course that is suitable for you. The country that you choose also determines the duration of the course. For instance, you can go for MSc in Digital Marketing and Analytics at the University of Kent, UK, that lasts for one year.

If you have any questions about any institutes or wish to share your experience, then you can use the comments section below.

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Posted by Yogit Tyagi