Student Entrepreneurship Program

Powered by What After College & Indian School of Entrepreneurship at IIT Delhi.


9th & 10th July 2016
(Two Days Workshop)


Indian Institute of Technology Delhi (IIT Delhi)
New Delhi, India

Registration are open, book your seat now

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For two days,
Open your Eyes towards a New you and a New Career Path

Student entrepreneurship aspirations are galloping at a growing rate but most student entrepreneurs are not fully aware of complex interdisciplinary business issues, emerging techno-commercial challenges and inescapable people-pitfalls that they may derail their dream of establishing breakthrough ventures. Often budding student-entrepreneurs fall prey to new-venture ‘fads’, taking them away from the complex yet validated path of enterprise development. Thus The Entrepreneurship program aims at providing guidance and support to students towards making them future leaders

The Program

The program addresses higher education’s need to transform students into new age entrepreneurs and disruptive innovation value creators and not just salaried job seekers.

Nature of the Program

The team of global academicians and distinguished thought leaders provide exposure to students and faculty in latest training and mentoring methodologies that systemically validate a business idea, flesh it out and take it to market.


The globally benchmarked STEP enables participating students and staff at universities/partnering institutions to access expertly crafted courses and specialist mentoring that simplify complex new business challenges and cross functional issues associated with building and running a successful entrepreneurial venture.

The Trainers

Industry Experts & Connoisseurs For Mentoring Young Minds


Management of Technology & Entrepreneurship

Co-founder and Faculty at the Indian School of Entrepreneurship

Dr. Harsh

Entpreneurship & Business Strategy

Founder at iSEED


Problem-solving & Project Management

Director for Waterfront Permits


Business Planning & Entrepreneurship

Entrepreneur and Entrepreneurship evangelist


Entrepreneur Finance

Co-Founder & Partner of Tenshi Peak Ventures


Business Strategy

Strategy, Marketing & Communications Director for Sopra Steria


Investment Preparedness

Advisory Board Member and a faculty at iSEED


Business Modeling and Innovation

Co-founder, Chief Evangelist, and Faculty at iSEED

Training Schedule

packed with high quality content, just for you.

Session 1

Introduction to the Program | Individual Entrepreneurship Assessment

Detailed review of program objectives & modules
Understanding the entrepreneur ecosystem
Harnessing the power of Aspirations'
Translating Aspirations to Reality Entrepreneur rigor and persistence
Introduction and administration of the Entrepreneur Aspiration Framework model
Introspection, chiseling and change – how aspirations are fine tuned
Assessing individual entrepreneur competencies

Session 2

The power of Ideation

Ideation – Its fundamentality in the entrepreneur World
Introduction and administration of the iSEED ideation framework
The idea refinement process – ongoing and crucial
Receiving and working on ideation feedback

Session 3

Venture Assessment

Introduction to Venture assessment (business idea/value proposition)
Gaining & sharing strengths – Cohort discussions

Session 4

Building 'High Performance' startup teams

Handling the challenge of maintaining authority and yet building personal bonds with teams.
Suspending negative judgments and responding Constructively to inappropriate behaviors
Developing greater awareness and acceptance of the strengths of others that may be different than One’s own.
Adapting one’s behavior to help others improve Performance and achieve results
Communicating with trust and intent
Understanding and accepting 'Style & Preference'– its impact on Teaming

Session 5

Branding & Marketing

The Basics of Branding
a) Defining your Brand- the journey of business self-discovery.
b) Creating Brand Identity elements
c) Brand Strategy Formulation
d) Brand Equity
e) Brand Character

New Venture Marketing – Cheap and F.A.S.T formula to choose the right market, go after the chosen market, get noticed and take a chunk of the wallet of your customer.
Living Without Traditional Marketing – The Hyper cycle &JIT Marketing Approach
Measuring Marketing Success – metrically speaking
Best Practices in Startup Marketing

New Venture Digital Marketing Framework– Working out the paid, earned & owned media
What is a digital marketing strategy? – Points to ponder for B2C & B2B businesses & some learnings from existing examples.

Session 6

Venture Operations

The importance and role of venture operations and supply chain in a new venture – An entrepreneurial perspective
Type of Operations and where do they fit in? Operations Capabilities redefined. Start-up fit!
Processes Or Ad-hocism? What works best for early stage Start-up?
Project Management, RedMine, Agile. When is the right time

Session 7

Effective Business Planning

The criticality of 'working to a plan'
Budgeting and Forecasting
Market and industry intelligence – its impact on Planning
Managing ‘slips’ to the business plan – market,investor and stakeholder exposure
The science of valuations

Session 8

Venture Strategy

Introduction to strategy, the concept of strategic choice, Introducing Resource-based view
Defining strategy, Why make a strategic choice, Resource as vehicle for strategy. Resource- Based View vs Market Failure Theory. Strategy implementation Creating & Capturing value on a strategic path.
Growth Strategy- OPCD Framework, Questions & Interaction

Session 9

Funding for startups

The 'why', 'how' and 'where from' of funding
Venture preparedness and its impact on funding
Managing exposure – understanding implications of 'debt' versus 'equity'
The science of valuations

Session 10

Business Project Report/Presentation

All program participants will be requested to draw on learning and insights gained during the program, and prepare a venture presentation. This will be presented to the program cohort in a supportive and collaborative Environment


It's great to understand the core systems and exploring the various phases to starting up a venture and learning how to tackle various obstacles and finding practical solutions was one of the highlights of the Session for me Shubham Khurana
Its easy to dream of starting a venture of your own but the training actually filled in the clay for the raw structure that i had in my mind on the very first day itself with their brainstorming and idea assessment section My best wishes for the Team! Brajesh Chaturvedi
"I have learnt a lot in the training and it has added a value in my career and my confidence level has been very high. Thanks for their practical approach of teaching." Tina Vij

Why is this entrepreneurship training program for you?

Step by step guidance on how to achieve your goals

Awareness and basic understanding is the key. This program immerses participants into an interactive environment where they are shown how to draft, develop, mould and execute various ideas.

Stay Ahead of the Curve

The most current, up-to-date industry developments are brought out for the benefits of the training attendees so that they know what to expect when they venture out in the field. Renowned Industry Expert updates our course materials regularly to ensure that you learn about the most current trends and demands of the field

Learn from Experts

We don't just have great instructors, our instructors have years of industry experience and are recognized as experts.

Your Chance to be a the Next Leader

Workshop doesn't end up with basic knowledge but proper ideation, business strategies and even funding opportunities giving base to the career

Pricing & Registration

Only few seats available Deposit your fees at your earliest.

Get discount for early registrations

Fill out your information

₹ 1,500

Standard Pass Limited Seats left

Enjoy the Training

₹ 2,000

Standard Pass (with lunch)

Enjoy the Training and buffet lunch

₹ 2,500

VIP Pass with special partner benefits

Enjoy the training and special delegate kits and buffet lunch

Sponsors & Partners

Interested in becoming a sponsor? Get in touch

Location and Venue

area full of great hotels and restaurants.

Spend three inspiring days in the cultural and cosmopolitan city of New Delhi. The area is full of great hotels, restaurants and galleries.


Indian Institute of Technology Delhi

Hauz Khas, New Delhi 110016

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Counselling Center

What After College (WAC) Office

G- 36, G Block, Connaught Circus, Block G

Connaught Place, New Delhi 110001

Tel: +91-9555-9666-30


Speak with our team for counselling or registration

Anuradha : +91-9555-9666-30

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Accommodation Support

Sri Aurobindo Ashram - Delhi Branch

(Near I.I.T. Flyover, Hauz Khas) Next to Essex Farm

Nearest Metro Station: Haus Khas

Nearest Bus Stop: The Mother's School

Tel: +91-11-2656-7863


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