With businesses trying to establish their presence online, the importance of digital marketing has increased manifolds. Although it seems to be a prevalent phenomenon, there are still a handful of beginners who aren’t aware of this term.
To put it in simple word, digital marketing is an amalgamation of comprehensive digital techniques, tactics, and platforms that help you connect to your target audience and customers. So, when talking about digital marketing courses, one gets to learn every sort of skill associated with it, be it online branding, email marketing, advertising, or anything else.
- How to Choose a Training Institute Offering Digital Marketing?
- Why Choose Vizag As A Digital Marketing Destination?
- Classroom Training vs Online Training
- Top 5 Digital Marketing Training Institutes in Vizag 2019
- Conclusion
- Digital Marketing as a Career
- Jobs in Digital Marketing
- Degree Courses in Digital Marketing
Considering that there is not a shortage of career choices, people don’t hesitate to question the effectiveness of digital marketing, which is still evolving at its own pace. Whether you know it or not, but the truth is that digital marketing has a lot of potentials than anticipated.
Accordingly, by 2020, the number of internet users will reach up to 730 million. With the increase in internet users, even brands and companies don’t leave any stone upturned in following their clients wherever they go. And hence, almost 87% of businesses leverage digital marketing for their business.
Furthermore, since it is the cost-effective technique of advertising, there are several more advantages that one can gain by pursuing digital marketing.
Almost 50% of marketers have reported that digital marketing helped gain 10% more revenue
You wouldn’t need high-qualification, but English proficiency, basic skills of analytics, and willingness to explore and learn
In major cities of the country, looking out for job opportunities in digital marketing is not a tough task
How to Choose a Training Institute Offering Digital Marketing?
Now that you are aware of the scope of this all-time evolving and thriving course, next comes finding an ultimate way to select the best one among various digital marketing training institutes. Considering that there is an abundance of options available out there, choosing one can become a bit tedious. So, here are some ways through which you can find the best training institute.
Faculty
When it comes to choosing an training institute, faculty plays a significant role. After all, they are the one who walk-around with the responsibility of molding your career. Therefore, you must select such an institute that comprises such faculty who not only have technical knowledge but industrial experience as well.
Course Curriculum
There is no denying the fact that your priority should be the course curriculum. It’s possible to learn bits and pieces of digital marketing on your own with the help of YouTube or other sourced videos. However, they are not going to give you a profound knowledge similar to a training institute. So, make sure that the institute you are selecting offers latest and industry standard information.
Certifications
Once you have completed the digital marketing course, the training institute should be able to provide you with a certificate delineating your skills. With this certificate in hand, you’d be able to enhance your value in the market. Hence, before taking the plunge, double-check on how the institute is going to provide you with this certificate.
Course Duration
Generally, the entire duration of this course is nothing more than 4-6 months. However, it is possible that this duration may vary depending on the training institute you are selecting. While some can wrap up in lesser time, some institutes take more than six months. So, clear out this confusion before you join.
Online or Offline
Thanks to the advent in internet technology, you can even now enroll in online classes. Since the course revolves around nothing but online marketing, you shouldn’t be surprised if
training institutes have the facility to teach you right at your home. Whether you want to attend offline classes or online this aspect depends on your preference.
Fee Structure
When selecting an training institute, the fee structure is another primary concern. Every institute will put forth a different amount in front of you. Therefore, it becomes important to consult a few, compare their fees, and then choose the one that would match your budget.
Job Assistance
Since the sole purpose of joining a digital marketing
training institute is to get a thriving job, this is the factor where you should clear your doubts. You can check out whether the training institute is associated with consultancies or organisations. Get to know how many students they helped get a job. This way, you’ll be sure of a promising career.
Why Choose Vizag As A Digital Marketing Destination?
Surely, the world is yours, and you have a lot of choices when it comes to choosing a digital marketing training institute in any other city around the country. However, when it comes to Vizag, you definitely can get a lot of advantages. Also known as Visakhapatnam, this city has a gamut of institutes here with advanced infrastructure and experienced faculty. Not just that, but the fees structure suits every kind of varied requirements. Whether you have a low budget or a higher one, you can find institutes matching your needs. And then, just after finishing the course, you can even get a job here as there are several industries and companies in this city.
Classroom Training vs Online Training
Online classes are not a unique concept anymore. They are quickly changing the learning system altogether. Despite that, there is still and maybe, always will be, a cold-war between classroom training and online training. So, if you are in a dilemma as well, here are some pros & cons of both that may help you choose something better.
Classroom Training
- Classroom Training Pros:
- Trainer to share own experiences and resolve doubts and queries on the spot
- A chance to interact with other students
- No distraction and disciplined learning
- Classroom Training Cons:
- Travelling takes a lot of time and efforts, especially if the institute is far away
- Learning pace is not optimum for everyone
- Hours may clash with those who are working
Online Training
- Online Training Pros:
- Can learn anytime, anywhere
- No monotonous schedule of attendance
- Easier communication because of the small class size
- Online Training Cons:
- You may miss out opportunities to form a network
- Staying disciplined isn’t easier
- No on-the-go teachers to resolve doubts
Top 5 Digital Marketing Training Institutes in Vizag 2019
Rank 1: S.R.J Infoways, Dwarka Nagar
S.R.J Infoways is one of the renowned digital marketing training institutes in Vizag. Founded back in 2015, this institute provides advanced training to business people, students, employees, and homemakers. With the intention of offering real-time training, this institute experienced a thriving journey, owing to its students, instructors, and associates.
About the Institute
Since the last one year, the training institute claims to have trained and educated more than 100 students. Not just that, but S.R.J Infoways also takes pride in the fact that the majority of their students have gained a certificate through Google, making them best in their work. Their goal is to provide quality training as per the international industry standards.
Furthermore, not just they merely focus on making a student aware of digital marketing but even try and help them develop their overall personality. With constant support and motivation, this training institute helps students reach their goals and obtain their objectives in life.
Course Curriculum
The institute can help you be an ace in the following domains:
- Search Engine Optimization
- Search Engine Marketing
- Social Media Marketing
- Google AdWords
- Google Analytics
- Google AdSense
- Mobile Marketing
- Search Advertising
- Affiliate Marketing
- YouTubes Ads
- Display Advertising
- Facebook Advertising
- Pay Per Click
- Content Optimization
- Twitter Advertising
- Email Marketing
Faculty
Since the training institute boasts about the professionals it comprises, there is no denying the fact that it may compromise with any of this aspect. Therefore, at this training institute, you’ll come across some such professionals who are skilled and competent enough to help you shape your future. Also, the training institute claims to experiment with the teaching method to always bring something new for students.
Differentiator Factor:
Said to be the first digital marketing institute in the city which offers real-time training with live examples and also provides free demo classes
Contact Details
- Address: 3B, 3rd Floor, Isnar Plaza, Opposite HDFC Bank, 2nd Line, Dwarka Nagar, Main Road, Visakhapatnam
- Phone Number: 91-7286886666, 9441945291
- Website: https://www.srjinfoways.com/
Rank 2: Pivotalsoft
Pivotalsoft IT Services Pvt. Ltd., in Visakhapatnam, should definitely be a top choice on your shortlist when it comes to taking up a Digital Marketing course. Founded on 19th December 2016, it is one of the most reputed Digital Marketing Institutes in Vizag since.
About the Institute
With over 20 staffs in their faculty section that are all pros in their field, the institute is known to cater the best quality education to its trainees. It is special in the fact that it is more experience-oriented, other than providing spot-on textual facts.
Course Curriculum
While providing the degree in digital marketing, Pivotalsoft makes sure to provide knowledge and experience in all aspects of Digital Marketing. The curriculum includes and covers topics like Web Designing with WordPress, SEO (Search Engine Optimization), Blogging and Adsense, Google Ads, Social Media Optimization and Marketing, Email Marketing, Google Analytics and Online Money Making practices.
It also covers hand on sessions in search engine marketing (SEM), content marketing, Social Media Marketing (SMM), web development, e-commerce marketing, display advertising marketing, ebooks, optical disks and even gaming.
Faculty
Pivotalsoft is proud of hosting in its campus one of the best-handpicked professors in Digital Marketing Training who has been a trainer with multiple training institutes and workshops all across India. He is a premier figure in their training process.
Plus, it’s blessed with no less than 20 other professors on its faculty panel who are equally capable and experienced in their respective fields.
Differentiating Factor
Teaches implementation of practical knowledge on the website or business development, besides imparting only bookish knowledge. Experience in business skills for no less than 12 years. Great communicative ease and easily accessible for students and ex-students.
Contact Details
- Address: #103 & #104, 1st Floor, Krishna Towers, Srinagar, Ramatalkies Jn., Visakhapatnam, Andhra Pradesh.
- Phone Number: +91 0891-6666881
- Website: https://pivotalsoft.com
Rank 3: WiFi Vidya
WiFi Vidya is another deemed training institute which is quite reputed as far as taking a Digital Marketing Course is considered. It offers 100 % practical knowledge and assurance of company tie-ups for better placement opportunities.
About the Institute
Therefore, WiFi Vidya is hardly a new name when it comes to global stature and learning beyond the classes. It is progressing every single day since its inception. It’s making its mark in the business and corporate world with the help of its good training and experience.
Course Curriculum
WiFi Vidya caters just not to the academic needs of its students but also to the hand on experience and on-field training that is required for the same.
Its detailed agenda includes modules such as Digital Marketing Overview, Website Planning and Creation, SEO (Search Engine Optimization), SMM (Social Media Marketing), Search Ads, SEM (Search Engine Marketing), SMO (Social Media Optimization), Email Marketing, ORM, Web Analytics, Online Display Advertising, and several others. In other words, taking the Digital Marketing Training from WiFi Vidya is, in every way, ‘worth it’!
Faculty
Training and teaching methods in this training institute are quite different from the rest of the crowd. The faculty in this training institute comprise trained experts in the industry; so they can share their knowledge and experience more effectively with the students. This makes the entire learning process cost-effective and efficient in the long run.
Also, batch sizes at WiFi Vidya are quite reasonable, so that one on one individual interaction is more enhanced. In fact, great faculty have ensured that some students receive job offers in less than 30 days!
Differentiating Factor
Wifi Vidya provides 24 X 7 Facebook and WhatsApp groups, open for instant doubt clearing within real-time.
Certificate from Google AdWords at the end of completion of the course, besides the WiFi certification.
Contact Details
- Address: Sector 9, MVP ColonyVisakhapatnam, Andhra Pradesh 530017.
- Phone: 99081 78486
- Website: http://www.wifividya.com
Rank 4: ColourMoon Training and Development
The ColourMoon Training and Development initially started as a company providing web solutions and various services in web designing and development, digital marketing, web hosting and even bulk SMS. Since its inception in the year 2008, it has been a known figure in the corporate and marketing world. With each passing year, its eight years long experience is coming into play and is helping the training institute provide both knowledge and practical experience to its students for maximum return.
About the Institute
Course Curriculum
ColourMoon Training and Development provides a good Digital Marketing Course only within the narrow span of 30 days with its customised syllabus especially suited to help students face their Live Project Training. This helps in the long run.
In its syllabus, modules such as Digital Marketing Fundamentals, Trend and Keyword Research, SEO (Search Engine Optimization), Local Business and Listing, Pay Per Click Marketing, Web Analytics, Content Marketing, SMM (Social Media Marketing), SMO (Social Media Optimization), etc. are included.
Faculty
ColourMoon Training and Development, in their venture for simply the best, have come up with a Digital Marketing Course training institute with the best of the lot in the industry. Their experienced and dedicated faculty comprises expert developers and designers with a reputed stand in the corporate world who have strategically designed the curriculum and created the course framework.
Differentiating Factor
This institute provides facility for both online and offline training of Digital Marketing.One hundred per cent job oriented training for better career calls.
Affordable fee structure and packages.
Their feature of Live Project Training is very advantageous for students who are planning to join a job as soon as completion of course.
Plus, they have four kinds of training options- Batch Training, Online Training, Individual Training and even Custom Training.
Contact Details
- Address: 202, 2nd Floor, Bharat Towers, 5th Lane, Dwarakanagar, Visakhapatnam-16, A.P.
- Phone 1 8340939495, +91 9676600666
- Website: https://colourmoontraining.com
Rank 5: Digiperform
Digiperform is another excellent option for you if you want to take a Digital Marketing Course. It is special in the fact that it can offer both online and offline learning programs to all aspiring students. So, the flexibility of distance, time or discretion is greatly looked after at this training institute. It is entirely upon the students to choose between the two.
About the Institute
It has several branches established in several cities as well to maximise the reach of quality education. So far, Digital Floats has trained more than 15,000 students and professionals in 30 + centres who are doing great in their marketing career.
Course Curriculum
Digiperform is a believer in the fact that for students to be able to excel in what is new, there is an intense need for them to know what is old first. So, they are aimed at providing a smooth transition in knowledge trends from traditional to latest technology orientation.
Its 1-2 month long advanced course syllabus includes modules such as introduction to marketing, introduction to Digital Marketing, Web analytics, Graphic designing, Google AdWords and PPC Marketing, Video creation, Social Media Profile Creation, Blogging Fundamentals, SEO, Email Marketing and WordPress Website Creation.
Faculty
In this Digital Marketing Training Institute, quality is again the trump card. According to student reviews, the faculty here take their job very seriously and teach with a high level of sincerity. They even perform individual sessions for establishing real interview and test experiences.
These trainers are people with excellent degrees in their fields and who have passed from reputed universities themselves. In fact, they have spent several years with the Training Institute on the roll. In fact, the curriculum is framed by a panel of more than 50 experts, by combining suggestions of more than 450 knowledgeable corporate all over Asia.
Differentiating Factor
Two kinds of certificates are available, based on whether you are taking the fundamental Digital Marketing course or the advanced one. These are ‘Certified Digital Marketing Executive Course’ and ‘Certified Digital Marketing Consultant Course’. Excels under the leadership of two astounding people, Manu Jolly, a serial entrepreneur, and Vaibhav Vats, a digital marketing savant.
Contact Details
- Address: D.NO: 47-3-36, 3rd Floor, Tribhuvanam, Dwaraka Nagar 5th Line, Visakhapatnam, Andhra Pradesh – 530016.
- Phone Number: +91-8340996999, +91-8340997999
- Website: https://digiperform.com/
disclaimer
The content published on this page is a compiled result of What After College’s Research team. The parameters of the research and the content structure are devised by What After College’s Research Team and it is not in any way related to rankings done by governmental bodies. This research has purely been done by a third party. Kindly contact at +91-96432-09209 to make desired changes in the contact information related to your college.
Conclusion
Learning something new is always exciting as well as challenging. While you get an opportunity to explore something new and different, you also have the responsibility of finding a reliable training institute as well. Regardless of how knowledgeable you are, if you don’t have the proper resources to learn from, the entire scenario can become quite tough.
If this is the case, then you must not settle for anything but best. So, these above-mentioned digital marketing training institutes in Vizag are some of the superior and renowned names in the market. If you want, you can conduct thorough research on each one of them to figure out which one would suit your requirements.
Know about them online, talk to their previous students, check out their reviews and ratings, and keep an eye on the curriculum provided by them. Once satisfied with each aspect only then you must step ahead and choose the one.
Digital Marketing as a Career
Just a few years back, newcomers wouldn’t have even thought of giving digital marketing a try when it comes to choosing a career. Indian companies were so adamant in rectifying the old and long-standing traditional marketing techniques that they couldn’t see anything beyond that. Furthermore, having digital marketing as a career option wasn’t meant for India for sure.
However, the evolving market and advanced strategies have made this technique an integral part of the marketing domain, and for digital marketers, there is no turning back. Not just millennial founders but even X-gen businessmen are keen to take their business online. And, for that, there is a dire need of a professional who can help them throughout the way. Therefore, once you have completed the digital marketing course:
You can get a reputed position at a well-known organisation
Or, you can be your own boss and cater to varied digital marketing needs either as a freelancer or as a separate and individual entity altogether
Jobs in Digital Marketing
Being a diverse topic in itself, digital marketing can surely offer you several attractive jobs in higher positions as well. Depending on your skills and talent, it wouldn’t be shocking even if you manage to grab a high-paying job with ease. Some of the most common and famous domains that you can consider are:
- Website Development
- Social Media Management
- Search Engine Optimization
- Graphics Designing
- Content Marketing
- Analytics & Strategies
In all these domains mentioned above, you can try your hands at various positions, such as:
- Website designer
- Social media handler or manager
- Search engine optimiser
- Creative designer
- Content marketer or writer
- Web analyser
- Conversion Rate Optimizer
- Promotion strategist
The fact is that the world of digital marketing is not restricted to this handful of jobs or positions, however, once you are done with the course, you can explore to get something new and diversified. Surely, this domain will make your work-experience quite exciting and fascinating.
Degree Courses in Digital Marketing
Indian Colleges
Considering how fascinating this complete training or study course can become, you can even think of pursuing a degree in this domain. So, if you want to obtain a degree in this course, you can look out for such training institutes that provide courses like Master of Business Administration (MBA), which is a 2-years full-time course and Bachelors of Business Administration (BBA), which will take at least 3-years. In Vizag, you can check out different training institutes, such as Sun International Institute of Tourist & Management and Andhra University, along with others.
Apart from this, there would be several other training institutes that you can navigate through and select, based on your requirements.
Study Abroad
If you are not willing to pursue this degree course in India but have a desire to go out of the country for the same, you’d have different options to choose from. The list includes Master of Science (MSc), Master of Art (MA), and Master of Business Administration (MBA).
These different domains would offer varied training experiences. While you can master the strategists and analytics field with MBA, on the other hand, you can try your hand in copywriting and other creative stuff with MA. In abroad, you can consider institutes like Cardiff Metropolitan University in the UK, the University of Southern Queensland in Australia, and more.
